Home to some of the world's greatest orchestras,
now open to anyone, anywhere.

✦ At a Glance, for the time pressed
Cosa

A complete 360Β° virtual tour of KKL Luzern, ranked among the world's finest concert halls and home to the Lucerne Festival Orchestra.

Per chi

KKL Luzern itself, for hall rental, congress and event marketing, and for a global public that would otherwise never see the building from the inside.

La sfida

Capturing every hall between rehearsals, concerts and congresses, and lighting the concert hall's dark, star-lit ceiling accurately across dozens of panoramas.

Il risultato

A tour produced in 2014 that is still fully functional today, more than a decade later.

CLIENTEKKL Luzern
DIRETTOREUrs Wyss
PRODUTTOREAnush Amirkhanian, Avocado360
RISULTATI ATTESI360Β° Virtual Tour (3DVista)
UBICAZIONELucerne, Switzerland
DATA2014

A concert hall that has opened its stage to the Berliner Philharmoniker, the Wiener Philharmoniker and the Lucerne Festival Orchestra under conductors such as Claudio Abbado and Riccardo Chailly, seen from the inside by almost no one else. For the Virtual Tour KKL Concert Hall Luzern, Avocado360 captured every corner of Jean Nouvel's acclaimed building in 2014, one of the studio's first major productions and still fully functional today.

Home to the World's Greatest Orchestras

KKL Luzern was designed by the French architect Jean Nouvel, with acoustics engineered by Russell Johnson, and is widely ranked among the world's finest concert halls, alongside Vienna's Musikverein and Berlin's Philharmonie. The concert hall opened on 19 August 1998 with a performance by the Berliner Philharmoniker under Claudio Abbado, who later founded the Lucerne Festival Orchestra on this stage, now directed by Riccardo Chailly.

Every summer since, the Lucerne Festival has brought some of the world's leading orchestras and soloists to KKL Luzern, from the Wiener Philharmoniker to festival regulars such as pianist Martha Argerich. For most people, though, the hall remains something seen only in a concert programme, never in person.

KKL Luzern exterior with the Wagenbach fountain, Virtual Tour KKL Concert Hall Luzern

The KKL Luzern building and its Wagenbach fountain on Europaplatz.

Il brief

The first contact came in 2014, from Allen Worthington in KKL Luzern's IT department. The brief: an tour virtuale interattivo that would make the halls tangible for congress and event clients, serve as a marketing tool, and give the wider public, who would otherwise never set foot inside, a real look at the building. It was practical for the performing artists themselves too, a way to see where they would be standing before they ever arrived.

La produzione

Direction and camera: Urs Wyss. Production: Anush Amirkhanian. The biggest constraint was access: KKL Luzern's halls are booked almost continuously, and free windows between rehearsals, concerts and congresses had to be scheduled with precision. The concert hall itself added a second challenge, its dark blue, star-lit ceiling and shifting materials required careful lighting for every single panorama.

Inside the Tour

The finished tour covers the celebrated white concert hall, the Lucerne Hall, the Auditorium, the World CafΓ©, the Seebar, the RED restaurant and the lakeside terraces along Europaplatz.

The white concert hall at KKL Luzern, seen from the front, Virtual Tour KKL Concert Hall Luzern The white concert hall at KKL Luzern, seen from the rear, Virtual Tour KKL Concert Hall Luzern

The white concert hall, ranked among the finest in the world for its acoustics.

The World CafΓ© at KKL Luzern, Virtual Tour KKL Concert Hall Luzern The Seebar at KKL Luzern, Virtual Tour KKL Concert Hall Luzern The RED restaurant at KKL Luzern, Virtual Tour KKL Concert Hall Luzern A lakeside terrace at KKL Luzern, Virtual Tour KKL Concert Hall Luzern

The World CafΓ©, Seebar, RED restaurant and lakeside terrace, all part of the tour.

The Virtual Tour

The result is a full 360Β° walkthrough, still online and fully functional more than a decade after it was filmed. In the Swiss press, the project was described as a “virtual KKL tour”. Visitors move freely between rooms, arriving at a far more precise sense of the architecture than photographs alone could give.

View the Virtual Tour

Where the Tour Is Used

KKL Luzern uses the tour for hall rental and congress acquisition, in marketing materials, and to give the public a look inside a building most will otherwise only ever see from outside. Performing artists have also used it to preview the stage before arriving for a concert. Avocado360 produces interactive virtual tours like this one for landmark buildings and organisations across Switzerland and worldwide.

L'Approfondimento

A virtual tour does not need to be new to work. This one has been online for over a decade and still holds up, technically and visually, because the fundamentals were right from the start: clean panoramas, considered transitions, and architecture confident enough to carry the rest.

For a building of this stature, that durability matters. More on the building and its acoustics is available directly from KKL Luzern.

Domande frequenti

What can a virtual tour of a landmark concert hall be used for?

For KKL Luzern, the Virtual Tour KKL Concert Hall Luzern supports hall rental and congress acquisition, serves as a marketing tool, and gives the wider public, and performing artists themselves, a real look inside the building before they ever set foot in it.

Which orchestras and conductors are associated with KKL Luzern's concert hall?

The hall opened in 1998 with the Berliner Philharmoniker under Claudio Abbado, who later founded the Lucerne Festival Orchestra there, now directed by Riccardo Chailly. Every summer, the Lucerne Festival brings further world-class orchestras and soloists to the same stage, including the Wiener Philharmoniker.

How long does a virtual tour like this stay usable?

If produced well, for years. The KKL Luzern tour was filmed in 2014 and is still fully functional today, more than a decade later. Mettiti in contatto β†’

Quando funziona questo formato?

Funziona bene quando
  • A building's reputation rests on details photographs cannot capture, such as acoustics, scale or materials
  • Hall rental or congress clients need to picture the space before booking
  • A wide public should get access to a landmark building they would otherwise never enter
  • Performing artists or event partners benefit from previewing a venue remotely
Funziona meno bene quando
  • The interior changes frequently, such as seasonal decor or reconfigured seating
  • Only a short, one-off communication is needed

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